“Vagueness is the opposite of useful,” Geoffrey James writes for Inc. “The clearer the goal, the more convincing your e-mail will be.”
- Start by writing what you think you are trying to say
- Discover that the first few lines are wholehearted hogwash
- Rejoice in your determination to write something well
- Keep your hands on the keyboard, look for the conclusion when it appears
- THEN move that conclusion to the top of the message
Here are more tips.